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Seasonal campaigns

Ramadan Ads in Qatar 2027: Dates, Week-by-Week Plan and Captions

Gulf Ad StudioUpdated

Ramadan 2027 is expected to begin on Monday 8 February 2027, with Eid al-Fitr expected on Tuesday 9 March, or Wednesday 10 March if Ramadan runs 30 days, but both are projections until Qatar's Ministry of Awqaf confirms them by moon sighting. Start planning now, and tease no later than early January: Snap's own figures say 40 per cent of Snapchat users in the region plan Ramadan three months or more ahead. Produce all your creative before the month begins; eight video-plus-graphic campaigns cost 208 QAR on Budget or 352 QAR on High-end with Gulf Ad Studio.

When is Ramadan 2027 in Qatar?

Ramadan 2027 is expected to begin on Monday 8 February 2027, and Eid al-Fitr is expected on Tuesday 9 March 2027, according to Wego's forecast. If Ramadan runs 30 days, Eid al-Fitr moves to Wednesday 10 March. These are astronomical projections: the final dates depend on the crescent sighting on the evening of Sunday 7 February.

In Qatar the start is announced by the Ministry of Awqaf and Islamic Affairs. In 2026 its crescent sighting committee announced the start after the Maghrib prayer on the evening before the first day.

Ramadan 2027 key dates for Qatar (projections until confirmed)
MomentExpected dateNotes
Moon sightingSunday 7 February 2027, eveningThe Ministry of Awqaf announces the result after sunset.
First day of RamadanMonday 8 February 2027It could be a day later if the crescent is not sighted.
GarangaoAbout Sunday 21 February 2027Mid-Ramadan; Qatari sources give the 14th or 15th night.
Eid al-FitrTuesday 9 March 2027, or Wednesday 10 March if Ramadan runs 30 daysThe Amiri Diwan announces the public-sector holiday.

Schedule around a range, not one day: prepare two launch greetings, one for 8 February and one for 9 February, and publish the one that matches the announcement. Do the same for Eid al-Fitr, with greetings ready for 9 and 10 March.

Why Ramadan planning starts now

Audiences start planning before the month begins. Snap research reported by Campaign Middle East in February 2026 says 40 per cent of Snapchat users in the region plan Ramadan three months or more ahead, and more than seven in ten Snapchatters across the GCC use the platform to plan celebrations, purchases, outfits and gifts.

Those are Snap's own figures, not specific to Qatar, so read them as a direction. For an 8 February start, three months ahead is early November, which is why we suggest planning now and teasing no later than early January. The plan below produces all the creative before the teaser goes out.

When to post during Ramadan

Many brands post around iftar and late in the evening, when people are home. That is common practice, not a rule, and it differs by audience, so check your own insights in the first week and move your slots to match. Wego notes that working hours are shortened in Ramadan, so daytime routines shift.

Ramadan content do's and don'ts

There is no single rulebook for Ramadan creative, but some sensitivities are widely shared. Treat these lists as common practice, and have someone from your audience review the finished ads.

Do

  • Lead with warmth: greetings, family, community and giving suit the month better than urgency.
  • Tie offers to real needs: iftar gatherings, gifts, home preparation and Eid shopping.
  • Use Ramadan Kareem, Ramadan Mubarak and other religious phrases accurately, and have a fluent Arabic reader check them.
  • State your Ramadan opening hours in every offer post.

Avoid

  • Close-ups of food and drink in posts likely to be seen during fasting hours. Many brands treat this as a sensitivity and post such content after iftar; we found no official rule.
  • Music-heavy or party-style creative. Many brands choose calmer sound during the month.
  • Using religious text or imagery as a sales hook, for example on a discount banner.
  • Unlicensed offers. A Ramadan sale is still a sale, and MoCI fined a delivery company QAR 10,000 in April 2026 for announcing promotions without prior approval. See our White Friday guide.

Watch each video with the sound on before you post it, and rewrite the brief if the tone is off.

A week-by-week plan to Eid

Plan and produce first, tease by early January, and publish through February and March. Dates shift by a day if the sighting differs from the projection.

Ramadan 2027 plan: week, focus and what to do
WeekFocusWhat to do
Now to 3 JanuaryPlan and produceChoose offers, check which licences apply, list Ramadan products and hours; then generate the whole creative library in one sitting and have the Arabic reviewed.
4 to 24 JanuaryTeasePost the teaser and invite customers to join an iftar or gift list; keep the invitation visible until Ramadan.
25 to 31 JanuaryPreparePre-Ramadan needs: home, groceries, gifts and new hours.
1 to 7 FebruaryCount downPost the countdown graphic; keep both launch greetings ready.
8 to 14 FebruaryRamadan week 1Launch greeting, iftar-time offers and new hours.
15 to 21 FebruaryRamadan week 2Mid-month content; Garangao posts ahead of about 21 February.
22 to 28 FebruaryRamadan week 3Giving and community content; evening and weekend offers.
1 to 8 MarchFinal daysGifting, Eid shopping, last orders and holiday hours; Eid greeting ready for either date.
9 or 10 to 15 MarchEid al-FitrEid greeting on the confirmed day, then Eid offers and a customer thank-you.

Garangao: a mid-Ramadan moment for brands

Garangao is Qatar's mid-Ramadan celebration, when children in traditional clothes go from house to house singing and collecting sweets and nuts (Qatar Tribune). Qatari sources place it on the 14th or 15th night of Ramadan, so around 21 February 2027 if the month begins on 8 February.

Good fits are sweets, gift boxes, family offers and simple heritage visuals. Keep the focus on the tradition, and show only people you have permission to show.

The Eid al-Fitr follow-up campaign

Plan Eid as a second campaign with its own creative: a greeting, an offer for gifts, outfits or outings, and a thank-you to customers who bought in Ramadan. The Amiri Diwan announces the public-sector holiday; in 2026 it did so on 15 March for 17 to 23 March (QNA).

Example captions in English and Gulf Arabic

Use these example captions as starting points, not finished copy; replace XX with your real details. The Arabic uses Gulf (Khaleeji) wording for informal social captions. See the Gulf Arabic ad copy guide for more.

Example captions (examples, not final copy)
MomentEnglish exampleGulf Arabic example
TeaserRamadan is almost here, and we are getting ready to make it easier for you.رمضان قرّب، وجهّزنا لكم كل اللي تحتاجونه.
LaunchRamadan Kareem from all of us. Our opening hours this month: XX.رمضان كريم ورمضان مبارك من كل فريقنا، وعساكم من عوّاده. دوامنا خلال الشهر: XX.
IftarIftar for the whole family: a set menu for XX people, available from XX every evening.إفطار العائلة كلها: وجبة تكفي XX أشخاص، متوفرة من XX كل يوم.
GarangaoHappy Garangao! Sweets and joy for the little ones.قرنقعوه مبارك! حلويات ومكسرات وفرحة للصغار.
EidEid Mubarak! Thank you for sharing this month with us.عيدكم مبارك! شكراً لأنكم شاركتونا هذا الشهر.

Prepare all Ramadan creative before the month

Eight campaigns cover the plan: teaser, launch greeting, iftar offer, giving, Garangao, final-days gifting, Eid greeting and thank-you. Give Gulf Ad Studio your website address or product photos and a one-line goal. Generation is typically a few minutes (in our October 2026 tests about 2.5 minutes for a Budget campaign and about 5 to 7 minutes for High-end; extra formats take longer). Each campaign includes strategy, English and Arabic copy, a narrated vertical video and an optional 1080 x 1080 graphic.

Ramadan pack prices, computed from the live rate card
What you makeBudgetHigh-end
One campaign: vertical video + square graphic26 QAR44 QAR
8 campaigns, video + graphic each208 QAR352 QAR
Strategy and copy only, 8 campaigns40 QAR72 QAR

You see an itemised quote before anything is generated, you are charged only when every requested output passes the automatic checks, and downloads are free. Free trial: 2 campaigns, each with a strategy, English + Arabic post text and one vertical HD video with voiceover. No card needed. The trial covers up to 2 companies. Square and Wide videos, the square image and extra AI scenes are not part of the trial. See pricing for the full rate card and examples for a real sample campaign.

Know the limits. The voiceover is an AI voice checked for completeness, not a native Qatari human voice, and nothing is posted for you. If your campaign needs filmed families, a location shoot or a brand film, hire a crew; our video ad cost guide shows the price range. No tool can promise sales or leads.

Try Gulf Ad Studio free

Make the teaser and the launch greeting first. Free trial: 2 campaigns, each with a strategy, English + Arabic post text and one vertical HD video with voiceover. No card needed. The trial covers up to 2 companies. Square and Wide videos, the square image and extra AI scenes are not part of the trial.

See a real campaign made from photos only

Frequently asked questions

When does Ramadan 2027 start in Qatar?

It is expected to start on Monday 8 February 2027 and Eid al-Fitr on Tuesday 9 March (Wego's forecast), or Wednesday 10 March if Ramadan runs 30 days. These are projections: Qatar's Ministry of Awqaf and Islamic Affairs confirms the start after the crescent sighting on the evening of 7 February.

When should Qatar businesses start Ramadan advertising?

Start planning now and tease no later than early January, with the creative produced before the teaser goes out. Snap's own figures say 40 per cent of Snapchat users in the region plan Ramadan three months or more ahead, though not specifically in Qatar.

Are there rules about food or music in Ramadan ads in Qatar?

We found no official Qatar guidance on this. Many brands treat close-ups of food during fasting hours and music-heavy creative as sensitivities, so they post food content after iftar and use calmer sound. Ask a local reviewer, and check licensing rules for any offer.

How much does a Ramadan ad pack cost with Gulf Ad Studio?

Eight campaigns with one vertical video and one square graphic each cost 208 QAR on Budget or 352 QAR on High-end. You see the exact quote before anything is generated and are charged only when every output passes the checks.

Sources

Third-party figures in this guide, as read on the dates shown. Vendor prices change, so check the source before you buy.

  1. Wego: Ramadan 2027 expected datesblog.wego.comAccessed
  2. Campaign Middle East: Snap research on Ramadan planning (17 February 2026)campaignme.comAccessed
  3. The Peninsula: Ramadan in Qatar begins tomorrow, 18 February 2026s.thepeninsula.qaAccessed
  4. QNA: Amiri Diwan announces Eid Al-Fitr holiday (15 March 2026)qna.org.qaAccessed
  5. The Qatar Tribune: Garangao, a Ramadan heritage festivity celebrating mid-monthqatar-tribune.comAccessed
  6. Qatar National Library: Garangao children's festivalqnl.qaAccessed
  7. Marhaba: MoCI fines a delivery company QAR 10,000 for unlicensed discounts (22 April 2026)marhaba.qaAccessed

Editorial note: Gulf Ad Studio publishes this guide and sells one of the tools it mentions, so we say where another option is the better fit. Other vendors' prices are the figures they published, not a price made for you. Nothing here promises sales, leads or search rankings.